Tumulous Landscapes

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Technology in general—and social media in particular—is a tumultuous industry. If companies freaked out every time the metrics rose or fell, heart attacks would be the new rite of passage for Silicon Valley execs.

True enough, though obviously someone is freaking out back there if they're beginning to roll out new updates and 'exciting features'. If they were confident in their service they wouldn't need anything at all when another service pumps out a new feature (doubtful), though change is all very well.

Still the rivalry between some companies, in this example Facebook and Twitter, gets a little ridiculous, but who am I to say - it's not like I belong in their Ivory Tower. Well, anything for the market advantage, I suppose?